Toy Fair 2017 is set to be one of the largest toy fairs in the United States and follows up the record-breaking Toy Fair 2016, which featured 415,000 square feet of exhibit space filled with hundreds of thousands of toys and games. For those in the toy or gift retail, Toy Fair 2017 offers an unparalleled opportunity for access to wholesale toy distributors and suppliers, to see brands, check out new trends, and get a better idea of what is happening in the industry. If that isn't enough for you, here are 10 reasons why retailers looking for wholesale toys should attend the Toy Fair 2017.
1. Knowledge – Toy Fair 2017 is set to host thousands of global professionals, booths, and products. It is hosted by the Toy Fair Association, whose more than 900 members account for some 90% of the annual U.S. domestic toy market. Going there will give you access to some of the newest toys, largest retailers, local wholesalers, and distributors, as well as manufacturers and suppliers. Plus, if you're shopping for wholesale toys, Toy Fair divides the floor up into Product Zones to make it easy for you to find what you're looking for.
2. Ideas – With toys ranging from Disney Princess to fully operational toy drones, Toy Fair has everything. You can visit to see the latest trends, the top-selling toys of 2016 and 2017, or to learn more about new developments that you can integrate into your store. In 2016, Toy Fair hosted 150,000 different toys and youth entertainment products, and that lineup is set to be even bigger for 2017.
3. Network – Toy Fair 2017 is not open to the public, which means that only industry professionals, including wholesalers, manufacturers, brand representatives, and retailers will be there. That means you can take the opportunity to meet other people in your industry, learn about local connections for buying wholesale toys, meet your competition, and even set up future buying transactions.
4. Meeting the Press – Not everyone is looking for press exposure, but Toy Fair 2017 is a global event that does attract a number of toy industry journalists and some major news coverage. Most are looking to cover the Toy Fair, but making yourself available for interviews, comments, and discussion can get your business free exposure.
5. Set Up Purchases – Many manufacturers, retailers, and toy wholesalers are looking to create leads, which means they're looking for you. If you're trying to source a quality local wholesale toy supplier or distributor, then Toy Fair 2017 is definitely the place to be.
6. Take Advantage of Toy Fair Resources – Toy Fair presents several panels, new toy releases, interviews, and some seminars every year. These can be useful for entertainment, ideas, learning, and much more.
7. Learn More About the Local (and Global) Toy Industry - In 2016, more than 10,000 global industry professionals attended Toy Fair. With panels, information, and exhibits from local and international toy distributors, brand representatives, and manufacturers, you can learn a lot just by visiting.
8. See Toys in Person – If you're thinking about buying wholesale toys then you know how difficult it can be to choose toys over the Internet. When you visit Toy Fair 2017, you can see toys on display to decide if they're right for your business. And, if you do like them, the many wholesale toy suppliers will be happy to sell to you. You'll also be able to quickly get answers regarding volume, availability, and shipping information.
9. Learn About New Trends – Most manufacturers use the Toy Fair as an opportunity to release their most exciting new toys, offer new additions to popular series up for sale, and to announce sales data. This can help you to follow new trends and decide which toys you want to invest in.
10. Have Fun – With hundreds of thousands of wholesale toys, games, and children's entertainment products, it's hard not to have fun. Plus, you'll be making contacts, will have the opportunity to meet toy wholesalers and distributors, and meet over 10,000 competitors from around the globe.
Are you planning to attend Toy Fair 2017? Be sure to visit License 2 Play, a wholesale toy supplier and distributor. We will post our booth and schedule appointments as the event draws near. If you are interested in becoming a reseller now, please visit our online registration page today!